Project Ehtiyaat

Launched on November 1, 2020, Project Ehtiyaat is a pioneering initiative by Enactus CVS and Enactus Khalsa that began as a response to the global COVID-19 pandemic. Initially focused on promoting hygiene and safety, we provided protective equipment kits, Suraksh-Kit and Premium Kit, adhering to WHO guidelines at affordable prices to curb the spread of the virus.

Later Project Ehtiyaat evolved to address the critical issue of single-use plastic waste, which pollutes our oceans. Our mission is to upcycle this plastic waste and revitalize traditional handloom craftsmanship. By doing so, we not only tackle the environmental problem but also empower traditional handloom communities, offering them financial independence and preserving their rich cultural heritage.

Our collaborative efforts with esteemed partners such as Arif Enterprises, Bankhandi Handlooms, Ganesh Enterprises, Kriti Life, Eco Workx, Bhumiz, and the Jitender Foundation have been pivotal in this transformation. The project involves the collection and segregation of plastic waste by our dedicated rag-picking community, followed by manual shredding to create plarn. This plarn is then handed over to skilled handloom communities who weave it on traditional looms to produce robust and durable fabric. Our tailor communities use this fabric to craft a variety of products, each reflecting our commitment to sustainability and eco-conscious consumption.

Project Ehtiyaat significantly contributes to seven Sustainable Development Goals (SDGs): Life on Land, Life Below Water, Climate Action, Reduced Inequalities, Sustainable Cities and Communities, Industry, Innovation and Infrastructure, and Decent Work and Economic Growth. Our initiative not only addresses environmental challenges but also fosters a culture of sustainability, ensuring a brighter future for both our planet and its people. Join us in our journey towards a cleaner, greener world.